DAYTON, OHIO-Jeffrey Wigand, Ph.D., will share his knowledge on tobacco, smoking, and health onImage of Jeffrey Wigand October 4. "Halting Addiction: Smoking and Health," runs from 9-11:45 a.m., in Room 171 of the Frederick A. White Health Center on Wright State University's campus. Although the half-day seminar and continental breakfast is free and open to the public, seating is limited and advanced registration is required. To register call the Office of Advancement at (937) 775-2972.
Wigand is the tobacco industry's highest ranking former executive to address public health and smoking issues. He achieved national prominence in 1995 when he made the truth known to the public about the industry's disregard for health and safety during an interview with 60 Minutes. His ordeal was featured in the award-winning motion picture The Insider.
During the presentation, Wigand will explain the technical aspects of cigarette design, the use of additives and nicotine manipulation on the addiction of youth, and its long-term medical effects. Attendees learn about: the process of how tobacco products are designed; tobacco product deliveries; what is "Environmental Tobacco Smoke;" effective and contemporary tobacco cessation concepts; nicotine additive nature and risk factors; ammonia chemistry and nicotine delivery; what are safer cigarettes and their performance standards; and, tobacco alternatives.
Wigand's visit is supported by the Academy of Medicine, a community-based service organization dedicated to supporting excellence in medicine through education, research, and service, and his lecture provides CME credit for the Medical Alumni Association's Reunion Weekend. For physicians seeking continuing medical education (CME) credit, the fee is $10.00 for two hours of Category 1 credit.